Evaluation Question 4: Who would be the audience for your media product?

My magazine 'nocturnal' will be aimed towards people of both genders aged 17-24. Firstly I will be aimed towards people of both genders because I feel that this will widen my audience. The content of my magazine does not just focus towards females the language and context I have included is spread out so that it interests both genders and so does my front cover. The front cover I have used will appeal to male readers as 'Vicky G' on the front cover looks very attractive and does have some of her body on show however the colour scheme and outfit i have chosen for her to wear does not put female readers off reading it as it is not provocative and the artist does appear like a house music artist typically does which i found in my research. House music artists do usually look very edgy and this is what I have tried to create as this is how many other house music magazine reach a wide audience. I have aimed my magazine at this age range because through lots of research i have found these are the people who enjoy to go out and party. Because this is a house music magazine this type of music is played in night clubs/raves etc. This is where people of this age range typically party because this is where cheap alcohol is provided and these type of areas are viewed by my target audience as trendy and 'cool'. These are also the people who have disposable incomes for items such as magazines. Between the ages of 17-24 not many people will have much responsibilities and especially in this day people are likely to live at home so therefore they have the money to spare for items like this where they can find out the latest dj's and best places to party which is another way in which they will dispose of their money. At this age their values in life will be friends and family possibly school and education but mainly their focus will be making the most of their youth. They will have money to spend on items such as clothes(At this age a main concern is fashion and how they can portray themselves, looking up to different people such as music artists in magazines), electronic items(such as Iphones, Ipads) and also music and movies. A main focus at this age range will be the media as it surrounds them. Especially as this generation becomes increasingly in touch with technology. Most people in this age range will have some access to a smart phone or computer which could also benefit my magazine nocturnal as many magazines offer on line subscriptions to magazines like mine and the amount of magazines that are distributed only on line are becoming more common. In my magazine I have adapted certain aspects to my target market for example featuring 'Snapchat' a very popular app for this age range, instead of using plugs such as free Cd's in my magazine. Because i know from carrying out my research that from the ages 17-24 people may not be as common with Cd's and more interested in crazes such as Snapchat. 
My audience would fit on the JICNAR scale and I think my audience would be in social classes C2 and DE which is people with skilled manual occupations, semi-skilled and unskilled occupations, unemployed and lowest grade occupations. Most of my target audience would be students so they will have less time for full time jobs.